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City Manager Lewis related that staff has been working very diligently to activate a 30 -day <br />billing conversion as directed by Council. He called upon Finance Director Acevedo for <br />details. <br />Mr. Acevedo reported on the suggestion to divide the services currently billed every two <br />months into monthly billing, After study, it was determined that this system would not help <br />the customer with high electricity demand. The change would require major computer <br />programming changes which cannot be accomplished with the present computer capacity. <br />Realizing City Council's effort to improve customer service because of rate increases, Mr. <br />Acevedo proposed continuing the two-month billing cycle with the option to make payments, <br />Those customers desirous of paying their utility bill in full are encouraged to do so. <br />Presently, customers must make complete payment within 39 days of the billing date before <br />shut-off. Mr, Bob Bracken, Substation Superintendent, explained how the proposed plan <br />would allow the customer to make one-half, or more, of the payment within 35 days of the <br />billing before shut-off. The customer would receive a bill for the second installment <br />approximately 25 days after the first billing. Mayor Gonzales underscored that before <br />applying for this payment option, a customer must have a paid -off account. This plan allows <br />flexibility for the customer. <br />Finance Director Acevedo suggested conducting a survey, through billing, to determine what <br />percentage of users would use the payment plan, To implement a new, streamlined billing <br />plan, there is a need to replace an obsolete computer system to accommodate the additional <br />data and work processing load associated with the change in the billing cycle. It is <br />anticipated that with a new computer there will an increase in computer speed and capacity <br />to handle a large increase in the number of bills generated, payments processed and record <br />storage. Data Processing will need authorization to implement the programming changes <br />necessary for Monthly Utilities Billing. A new bill design will be necessary to display the <br />installment payment configuration. The new bill will be printed in house on a laser printer <br />and can be customized to impart different messages to the customers. <br />Finance Department will need two additional Customer Service Representatives, plus <br />necessary office equipment, to handle the increased number of customer inquiries, billings <br />and payments processed. <br />Electric Department will require approval of Customer Service Policy changes pertaining to <br />the Monthly Utilities Billing System. One additional Customer Service Representative will be <br />needed to handle the anticipated increase in fieldwork generated by this conversion. No <br />additional meter readers will be required. <br />An intensive marketing campaign is planned to provide current information to the customers <br />via brochures, press releases, billing and community newsletter - a blitz media campaign. <br />5 <br />